Please note that this is a complex brochure that can take 30 minutes or more to finish, and there is no way to save your progress. Try to get all your thoughts organized before you begin working on the brochure, and don't leave the form page, or else you risk losing your work.
Aside from basic contact information, you'll need a personal photo, a personal or company logo (optional), and several paragraphs of marketing content to fill out your brochure. For best results, follow these tips:
Use this space to introduce yourself to prospective clients. This is the first paragraph of content they'll see when they open the brochure. Your photo will be displayed next to this text.
This is the main section of content on the brochure. You'll need about three small paragraphs (4-5 sentences each) to fill this section.
We've provided some suggestions for how to fill out this section in the default text fields of the brochure builder. You'll be able to see our suggestions after you click through and start creating.
This a good place to include information about your history as an agent, or perhaps about your company's background. Three or four sentences is all you need.
Ask for short (one or two sentence) recommendations from two of your past clients. Quote their recommendations in this section.
Use 3-5 sentences to describe why you're the best agent around. Maybe you'll want to focus on your expertise in a certain neighborhood, or maybe you'll want to discuss you most recently-closed deals.
In this section you'll describe your brand. This is what makes you stand out from the competition. For help developing a USP, check out our Marketing Action Plan.
Your final proof should be printed on one sheet of paper -- front and back -- and then folded in half to form a brochure. See the above diagram for reference. A glossy, heavier paper stock will go a long way toward improving the final look of the brochure.
You can also order prints from BreakthroughBroker.com's printing partner by clicking the "continue" button after you're satisfied with the look of your brochure.
As small business owners, real estate agents have a wide variety of tasks and challenges they face on a daily basis. Building and maintaining a successful and efficient real estate career is a complex and rewarding endeavor.
BreakthroughBroker.com was created to help agents be more successful, more efficient, and ultimately achieve their professional goals. Founded by two top producing agents in 2011, the site has become the go-to destination for real estate tools, techniques, ideas, and strategies. Hundreds of thousands of agents have used BreakthroughBroker.com to help them grow their business.
What truly sets BreakthroughBroker.com apart from the wide array of service providers is that it is free to all agents. And when we say free, we mean it: There is no catch and no obligation when creating a free BreakthroughBroker.com account.
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Below are just a few of the useful tools and strategies that you will have access to.