How-to series

From Facebook to Snapchat, learn the ins and outs of various social media networks in the how-to series below.

Why Realtors® Should Use Snapchat to Build a Personal Brand

Snapchat is NOT a social media platform and it’s not just a messaging app. It’s a relationship accelerator and personal branding engine. Here's how to get the most of it...

Honing Your Social Media Strategy

Courtesy of Katie Lance: Take your social media marketing to the next level by using these simple but effective planning strategies.

How to Create a Smart Facebook Strategy on a Budget

Courtesy of Katie Lance: There are a number of ways you can maximize Facebook on a budget – here are a few of the most important tips and strategies you can implement today.

Facebook Cover Photo Trick

Your Facebook cover photo can serve as valuable online real estate to promote something to your friends. Remember, always be sincere when doing this and avoid a cheesy sales pitch.

LinkedIn Profile Trick

LinkedIn has become the largest directory for professionals in the world. Are you taking advantage of their page ranking? Can clients reach you when they find your profile? We will show you how to be found on LinkedIn

Facebook Lists Tutorial

Ready to take your Facebook experience, knowledge, and marketing up a notch? Check out this how to video on creating Facebook lists.

Tips on HOW to use social media as a Realtor

Knowing how and why you are doing something makes it worthwhile, and marketing on social media isn't an exception. Here's what you need to know about the major social networks prior to using them as a marketing tool.

How to use Snapchat as a Real Estate Professional

Learn how you can use Snapchat as a promotional tool by checking out this video from Scott Hudspeth from Agent Mastermind.

Speaking the Millennial Language

When communicating with Millennials, are you turning to Google to assist with "un-coding" their text message or emails? If so, here are definitions to 20 of the most commonly used text message abbreviations among Millennials.

Introduction to Facebook Pages

Interested in creating a Facebook Page for your real estate business? Here are the things you should know to get your page and social media marketing efforts started off right.