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Buy vs. Rent Marketing Tips


buy vs. rent social media tips

Show potential buyers the feasible and financial advantages of owning a home with these simple tips from our CEO Nathan Froelich.

First, click on the button below for our Buy vs. Rent Social Posts.

Watch this short video from our very own CEO on how to leverage our free Buy vs. Rent Social Posts.

Below the video are additional links, tips, and tools to help increase your success.


More about Buy vs. Rent Social Posts

  • Designed for Buy vs. Rent prospecting
  • Completely customizable
  • Share with your SOI on your Facebook Business Page
  • Share it on your personal page (Note: This isn’t always applicable. Sprinkling them into your social mix is okay, but you don’t always want to promote this on your personal page.)
  • Target areas where you’ve already done door knocking, door hangers, and farming
  • Target a geographic area
  • Use Facebook Ads Manager to boost this post and track analytics

Learn about choosing the right marketing objectives on Facebook here: Facebook: Choosing the Right Marketing Objectives

You’re not promoting a service, but a product!

After you’ve clicked “Get Started," see these tips below:

  • Give details about the specific listing
  • Get creative
  • Be aggressive
  • Change the photo to your listing, use the correct address, brand, edit, and complete

You can use a caption like:

“You can own this home for ______ a month”

Know there are restrictions that may apply and you may need to add these details at the bottom of your caption.

  • Always be clear and upfront
  • Make sure you’re compliant and never misleading!

About Nathan Froelich

After a successful career as a top-producing real estate agent and building a real estate company in Colorado, broker and owner Nathan Froelich and his business partner sold their company. Then, they followed their passion for helping those in the real estate industry by founding Breakthrough Broker. Nate is dedicated to helping real estate agents, title companies, and mortgage companies build successful businesses.



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Technology, marketing, & strategy your real estate business needs!
Easy to create and customize professional marketing templates - no design experience needed.
No-cost downloads and affordable print, ship, and direct mail options that simplify marketing.
Automations to make it easier than ever to promote a listing or open house and stay top of mind*.
Workbooks, checklists, playbooks, and workshops to support the growth and management of your business.
Advanced marketing technology, profile settings, premium benefits, and more for Plus Members.
*Automations can be limited based on location.

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