How-To Series

From Facebook to Snapchat, learn the ins and outs of various social media networks in the how-to series below.

Facebook has specific objectives that are important for you, advertisers. Take a look at this step-by-step guide from Travis Thom, Facebook Marketing Strategist, as he dives into each goal and how they can help you win over a Facebook Marketing Campaign.

Let us guide you through the recent changes Facebook has made to its advertising platform so you can continue to grind out your Facebook game like a boss.

Say hello to growth, ROI in marketing spend, and new reach when you turn paid Facebook ads to friend from foe. Learn more here!

Highly visual and entertaining, Instagram is a unique mobile platform where you can gain leads with the right strategies and techniques. Become an Instagram star beginning with these simple tips!

Learn about the future of developing technologies with social sales coach & speaker Chelsea Peitz. Get noticed in today's noisy industry with "voice first" content...

Interested in creating a Facebook Page for your real estate business? Here are the things you should know to get your page and social media marketing efforts started off right.

Considering adding Facebook Live to your marketing mix? That's awesome. To get the most out of your efforts here are 7 ways you can use this Facebook Live for your business and some tips on how to optimize your time in front of the camera.

A simple code could forever change the way you drive traffic online and offline. Learn the basics of a Facebook pixel here and how you could benefit from it!

Courtesy of Katie Lance: There are a number of ways you can maximize Facebook on a budget - here are a few of the most important tips and strategies you can implement today.

Creating a dialed-in custom audience on Facebook can be more powerful than direct mail in the digital era. Here's how to create a custom audience using Facebook's Audience Insight tool!​

Guest author and social media strategist Rebekah Radice shares her insight to building a strong plan for social media marketing.

Take advantage of Instagram and Facebook's story feature and the no-cost branding and exposure by putting to use the strategies and ideas shared in this on-demand webinar!

Online ratings, reviews, and testimonials—known collectively as social proof—are some of the most important tools in a small business owner’s arsenal. Here's why they are a must for online success!

Courtesy of Katie Lance: Don't let the daily grind stop you from getting the most out of your social media marketing. Here's how to find the time to be creative and boost your social media efforts.

Courtesy of Katie Lance: Post on social media in the moment or wait and post later? Or, schedule posts out in advance? How do you know what to do and when? Here's a short but sweet article explaining an expert's opinion on this topic.

What is "Social Selling" and how can you leverage it to better your business? Jason Fraizer from The Agent Network explains more in this detailed article!

Provide your Instagram audience with a clear and concise snapshot of your brand by following these helpful tips from social media expert, Chelsea Peitz.

We get it, Instagram can appear complicated. That's why we partnered with Chelsea Peitz to bring you a very special on-demand webinar on Instagram best practices for real estate agents.

Take advantage of Instagram and Facebook's story feature and the no-cost branding and exposure by putting to use the strategies and ideas shared in this on-demand webinar!

Ready to take your Facebook experience, knowledge, and marketing up a notch? Check out this how to video on creating Facebook lists.

When done correctly, social media can be a large avenue for generating leads and growing your company. Here are five ways you can make social media work for your real estate business!

Snapchat is NOT a social media platform and it's not just a messaging app. It's a relationship accelerator and personal branding engine. Here's how to get the most of it...

Courtesy of Katie Lance: Take your social media marketing to the next level by using these simple but effective planning strategies.

Learn how you can use Snapchat as a promotional tool by checking out this video from Scott Hudspeth from Agent Mastermind.