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Text-only newsletter stories for Issue 7 Vl. 8


Feel free to use these stories in your own newsletter designs. If you want to use a completed newsletter template, check out the latest issues of Hometalk and Real Estate Advisor. If you want to use a completely editable newsletter template, please see the News & Views template.


Headline: Energy Saving Tips That Won’t Break the Bank

When temperatures skyrocket, it can be so tempting to crank up the A/C with little to no regard for the impending electric bill that arrives at the end of each month. If you want to save a few bucks without sacrificing your comfort in the summer, consider taking some of these measures to decrease energy usage.

Don’t keep the house cool for no one. This one seems simple, but how many times do you find yourself running out of the house without turning up the air conditioner. Lucky for you, most thermostats are programmable, and you can set times when the temperature should increase and decrease.

Seal it up. Take a weekend morning, buy some caulk and weather-strips, and get your DIY on. Survey your home, especially near windows and doors and in attics and basements, and seal any cracks or gaps you find. Reports have found sealing leaks can lessen your energy costs by 15 to 30 percent. That’s a huge difference!

Don’t underestimate the power of fans. Adding one or two fans to the main living areas of your home can help circulate air, allowing you to use far less energy to cool it. You can buy them in so many colors, styles, and materials so they can simultaneously complement your décor.

Use heat conducting appliances in the evening. Try to wait until after 7 pm when the sun is setting to use appliances that expend heat, like stoves, ovens, dryers, and dishwashers. This will not only keep the house cooler, but you won’t be paying peak hour pricing for electricity.


Headline: Take 5: Hot Home Trends

Ready to mix up your home décor this year? Here are the top five hottest trends homeowners are loving right now!

Industrial stylings. From pullies to Edison bulbs to vintage furniture to bare concrete installations, industrial pieces are a favorite among homeowners. Whether they are mixed in among modern décor or used as the theme of the room, industrial accents bring a lot of character to the home.

Terrariums and succulents. Whether you have a green thumb or not, bring nature indoors when you incorporate terrariums and succulents in your home. With minimal upkeep, these popular plants can grace your windowsills, tables, bookshelves, desks, dressers, and more. The planters and terrariums come in a variety of colors, shapes, and materials so they can complement any décor theme.

Exposed grain and dark wood. Natural is in when it comes to wooden furniture and accent pieces. Upcycled or reused wood furniture is flying off the racks as they add texture to any room. Another huge décor trend is the use of dark wood furniture. The darker tones bring a luxurious, retro feel and are most popular in bedroom furniture.

Rich colors. To complement the dark wood trend, jewel tones are in! From accent furniture to accent walls, these vibrant colors are the choice of many homeowners looking to add an air of sophistication and elegance to their home.

Brassy metals. Metal accents have been in for years now, but what’s gaining popularity is the type of finish – brass! Brassy fixtures like lamps, side tables, picture frames, mirrors, vases, and more are a great addition to your existing décor.


Headline: Why You Need to Work with a Buyer’s Agent

The home buying process can be exciting and fun, but also complicated, stressful, and overwhelming. Maximize your chance of success and minimize the amount of time spent trying to keep track of all the details by working with a buyer’s agent. There is a plethora of benefits to using a buyer’s agent, and here are our top four!

They can find the right properties for you. When starting your search, generally you will already have a list of must-haves and nice-to-haves for your new home. Your buyer’s agent will have access to extensive search resources and all the new listings hitting the market, so they can ensure you are looking at homes that meet most, if not all, of your criteria.

They know the background. Experienced buyer’s agents have a breadth of knowledge on different neighborhoods in the area. They can let you know what similar homes in the area have recently sold for, if there are any new commercial projects on the horizon, what the nearby schools have to offer, and more.

They are in your corner during negotiations. A buyer’s agent is your advocate when it comes time to put in an offer and negotiate. They have your best interest in mind, understand what you are looking for, and can help you get the best price and terms for the home.

They provide trusted recommendations. Buyer’s agents that have been in the business for several years have likely built strong relationships with professionals in other parts of the industry. Turn to your agent when you are ready to find a home inspector, moving company, lender, and more.


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