For most real estate agents, staying connected with past clients is easier said than done. You want to be top-of-mind when they’re ready to sell, buy again, or refer a friend—but let’s face it: sending occasional newsletters or holiday cards doesn’t always cut through the noise.

That’s where Househappy comes in.

What Is Househappy?

Househappy is a homeowner dashboard designed to help your clients manage every aspect of homeownership—while keeping you front and center.

Think of it like a digital “home base.” Clients can use Househappy to:

• Monitor their home’s value each month
• Access a concierge team to find local, vetted contractors
• Schedule repairs and seasonal maintenance
• Store important home documents
• Get weekly tips and exclusive homeowner deals

And the best part? Through a new partnership with Breakthrough Broker, you get full access to Househappy for free. This premium tool is normally $200/year, but BB members can offer it to their entire database—at no cost.

Why This Matters for Agents

Househappy isn’t just helpful for homeowners—it’s smart business for real estate professionals. Here are three powerful ways it helps you grow:

1️⃣ Stay Relevant Without Spamming - Househappy automatically keeps you in the loop when your clients take action—like requesting a home valuation, scheduling a contractor, or looking into refinancing. That creates natural touchpoints to check in, offer advice, or simply say hello. Your name and branding appear on every communication, so clients are reminded who helped them buy their home—even years later.

2️⃣ Offer More Than Just a Transaction - Many agents give a small closing gift. Househappy gives your clients long-term support. It shows that you’re thinking about them months (or years) after the sale—not just when you need a review or referral. This kind of thoughtful, high-utility follow-up builds real loyalty and increases the chances that clients will turn to you again—or refer you to someone else.

3️⃣ Let the Platform Do the Work - No complicated CRM. No ongoing marketing required. Just upload your client list and let the Househappy platform handle the rest. The system sends welcome emails, invites clients to activate their accounts, and notifies you of engagement along the way. You can even add your own preferred contractors to the platform if you like.

Too busy to get started? Househappy’s Business Team will help you organize your database and launch outreach.

What Your Clients See

Once clients log into their Househappy dashboard, they’ll have everything they need to manage their home—all in one place.

From scheduling gutter cleanings to finding a five-star HVAC technician, they can book services directly through the app. A real human concierge (not a chatbot) is available to assist them every step of the way, ensuring peace of mind and excellent service.

Every time they use the platform, your name is right there alongside the help. It’s a subtle but effective way to reinforce your role as their long-term real estate advisor—not just their former agent.

Stand Out in a Saturated Market

Today’s buyers and sellers have no shortage of options. Offering a platform like Househappy gives you a tangible way to stand out—especially with millennial and Gen Z homeowners who expect digital convenience.

It’s modern, practical, and shows you care about your client’s experience well beyond closing day.

How to Get Started

📬 Accept your invitation from Breakthrough Broker and log into your Househappy Agent Dashboard

📇 Upload your client list (Househappy can assist if needed)

✅ Let the system take over—Househappy will handle the onboarding and notifications automatically.

Want to see what your clients will experience? You can create your own homeowner account and try it out for yourself. Coming Next: A Look Inside the Homeowner Experience In the next article in our Househappy series, we’ll explore what clients see and do inside the platform—and how that keeps you connected, without constant outreach.