
content and designs, and upgraded features such as:
Here you will find a curated collection of our top of the line marketing material available for the single-agent and teams. These templates are only available to BB Plus members, learn more here!
These colorful, professionally-designed property flyers can be customized with your own photos and descriptions.
Use these 11" X 17" brochures to market your luxury listings and tastefully impress buyers and sellers with these four-sided page-turners.
Whether you're marketing to renters or advertising a new listing, we've got the real estate postcard for you.
Looking to get more exposure for your real estate business, newest listing, or upcoming open house event? These customizable, professionally-designed door hangers are just what you need!
From marketing your open house event to capturing leads, having the proper open house marketing materials is essential.
Create beautiful looking graphics for your social media accounts using these templates. Once finished, effortlessly push them live on social media using our advanced Marketing Center.
Looking for an update, modern Listing or Buyer Presentations that knocks the socks right off your clients? You've come to the right place.
Market yourself before, during, and after the transaction to your clients by customizing these consumer-facing items!
Real estate newsletters are an invaluable marketing tool. That's why we've put together a few templates that you can use for free!
Whatever you need to communicate to your clients or prospects, we have a letter template just for you! Our templates contain carefully written direct mail copy that is both professional and efficient.
Realtor marketing is every bit as important as marketing your properties. Drum up new business by giving prospective clients the rundown of what makes you the best agent in your market.
Please make use of our free realtor marketing templates.
Looking for marketing material in Spanish? Look no further! Here you will find listing material, infographics, and checklists in Spanish.
Whether you're working with a new client or a seasoned homeowner, these helpful documents will provide the wow factor you're looking for and assist with all phases of the transaction.
Network like a boss when you use these business cards to promote your real estate business.
Are you looking for invitation flyers or a branded notepad? Find these items, plus so much more, right here!
Create eye-catching graphics for your social media feeds in minutes by choosing from these elite designs. Easily post to social with our Share to Facebook and Text-to-Self delivery options.
Check out the articles below to start your Facebook Advertising today!
Promote all phases of your listing on social media when you customize and share these eye-catching listing posts.
From Self-Promo to Looking to Downsize, there are various ways to generate leads in unconventional ways. Dig in to see more!
Everything from online events, closing day celebrations, birthdays, closings, and more! If you have a special occasion or event you want to share, find it here.
Get your name and brand on your social feeds when you share these creative posts to engage with family, friends, and clients.
Holidays are a great way to stay top of mind and let your sphere know you're always thinking about them. Share Christmas, Thanksgiving, 4th of July, and more on your social media feed.
Become a social media expert by using these tools, tips, and strategies.
Just barely scratched the surface with your current social media strategy? Get the most out of each social channel by applying the tips and tricks found in these how-to tutorials and articles.
Blogs are a great way to educate your sphere on a variety of topics. We've done the heavy lifting for you. Simply copy and paste the content and images to your website or social feed.
Having a real estate business plan is essential to the growth of any agent or agency. Make this your best year ever by planning for success and taking action.
If you are a new real estate agent, let us be your online mentor. Below you'll find tips and tools to help you kick-start your business and set you on the path to success.
There are a lot of numbers to keep track of in this business and a lot of real estate accounting software out there. We'll help you make sense of it all.
Looking for a real estate company to team up with? Our company analyzer tool will help you determine which one is the best fit for you!
Make sure nothing gets lost in the shuffle. Our checklists will help you keep track of all the important tasks you need to complete in a real estate transaction.
Need new ideas for overcoming objections and vetting new contacts? Check out some of Breakthrough Broker's best practices for prospecting.
Check out the articles below to start your Facebook Advertising today!
Learn the best practices and strategies for generating business from referrals.
From marketing your open house event to capturing leads, having the proper open house strategies and tactics in place is a must. Make the most of your event with these inspirational ideas and need-to-knows.
Ready to up your online lead generation game? Breakthrough Broker has lined up our top resources to help you learn how utilize different online platforms to bring in more potential clients.
Ready to learn which CRM you should use for your business and how to use it most effectively? You've come to the right place!
Let Breakthrough Broker guide you as you learn how to use photos and videos to market your real estate business.
Email marketing just got a whole lot easier with our tips and tutorials below!
We'll cover online strategies, tools, platforms, and more in our how-to series to help you grow your real estate business.
We'll help you sort through all the products and resources on the market today and help you choose the best ones for your real estate business.
Missed one of our monthly webinars? No to worry. Here you will find all of our on-demand webinars ranging from Tech Tips for Success to Instagram Best Practices. Enjoy!
The real estate industry can get stressful at times, but you aren't in this alone. Let our Breakthrough Broker team help you get your motivation back with these resources!
Want to amp up your daily productivity? Check out our top tips and advice for managing your busy schedule and large workload.
Check out these great tips we've complied to help you improve your sales chops. Be sure to let us know if you've got a great idea for a sales article or tip.
We have interviewed experts in the real estate industry to help you gather insider information on how to become a power agent in your own right.
We want to help you be the best leader you can be! We welcome input and ideas regarding brokerage management, so be sure to email Support@BreakthroughBroker.com to tell us how we can further your success.
We'll review the latest books in the industry and point you towards the best reads out there. Check out our current reviews below!
Keep an eye out for Breakthrough Broker's top advice on lead generation techniques, customer service, agent relations, networking, and more.
I recently had yet another eye-opening experience that reminded me how our profession is often viewed by the general public. It was a seemingly normal night of staring off into space while my children were at the third dance class of the week. I usually take that hour to relax, check out, and have some Eric time at the local coffee shop. But on this particular night I stuck around the studio. I'm not one to mingle with the über-competitive dance parents, so I quietly sat by myself on a bench zoning out until a conversation taking place right next to me caught my attention.
“...It sold in a week and a half! After he took the listing I didn't hear from him until he brought me a contract, and now he expects me to pay him a full commission..."
I continued to eavesdrop as the Realtor-bashing conversation became even more animated. Typically I am not one to stand by and let one of my fellow professionals get lambasted, but this time I just sat and listened.
“...I don't think we listed it high enough. My husband wanted to list it for $425,000 but our Realtor talked us into $400,000. Now we are pretty sure we should have listed it for what we wanted to in the first place!"
As this person kept talking I could heard the emotion in her voice. She was truly upset. She believed in her heart that her Realtor had done her wrong. She was complaining that the Realtor was lazy, that he did not “do anything" to earn his money. The conversation eventually changed to gossip about the parents who weren't there (that's for another blog). That night I couldn't stop thinking about that poor Realtor who probably did a fantastic job!
Let's look at what the “bad" agent did right. He obviously was skilled at pricing: The home sold in a week and a half. He marketed the property in the right places for it to be found by a buyer. He stood his ground both for price and commission (the weakest agents list homes for the highest price for the lowest commissions). Who knows what he did behind the scenes? He could have sent an email out to fellow agents boasting about a great new listing. Posted it up on a company “new listing" board. Utilized social media to bring quick awareness to the home. Essentially, he could have done everything not only right, but above and beyond what a typical agent would have done to sell the home.
And look what his clients are saying about him! Look at what they are going to say to their friends. In his mind, he hit a home run by selling the home in a week and a half! In the client's mind, he wont get repeat business or a referral ever again.
As I thought more and more about this, I realized this probably happens more than we could ever imagine. As a profession we must speak up. Make it a habit to let your clients know what you are doing for them. Show them the “behind the scenes" of selling a home. Let them know how much it costs to properly market the home. CC your emails to other agents. Give them a report of your marketing activities. I know you deserve that commission, and it sucks to have to justify it, but that's life. With the ease of the internet our profession is becoming commoditized. Reality is, as I saw in the dance studio last week, we must justify our existence. Tell your clients what you are doing and how you do it. Show them that you are the reason their home sold in a week and a half!
After a successful career as a top producing real estate agent and building a mid sized real estate company in Colorado, Broker/Owner Eric Sachs and his business partner sold their company and followed their passion of helping real estate agents build their business by founding Breakthrough Broker. Breakthroughbroker has become one of the most widely used real estate agent resources in the industry with over 175,000 agents using the free site. Eric Co-founded the Realtor Engagement resource AgentEngage, helping title and mortgage organizations expand business through effective communication with their Realtor contacts. Eric is a recognized national speaker and is dedicated to helping real estate agents, title and mortgage companies in building their business.
Below are just a few of the useful tools and strategies that you will have access to.